Give it up

Planking, Owling, Horsemanning, Batmanning, Tebowing, Big Bad Wolfing.

Depending on where you work that last one may be deemed inappropriate — you can safely Google the others if you don’t know what they are. All of these things have been declared as being the new thing “to do” on the Internet.

Whoever is coming up with these things please stop; we’re bored.

I hereby declare the new thing to do be called “Newing”. This is the practice of giving a name to the latest stupid thing you’ve just snapped yourself doing and trying to go viral, thus ensuring it immediately jumps the shark while nuking the fridge. It’s especially pathetic when a brand tries to force a meme or implement something that is already established and has been doing the rounds online for months.

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